About Us
The Branfman Sisters
So what's our secret?
A perfect wig is made of many details.
The Branfman sisters work hand in hand to make sure you get the most precise result: a wig that reflects the woman you were meant to be.
As soon as you open the door, you will feel the light and the warmth with which you will be received.
You'll feel like our very first customer. The sisters (Chaya, Rivki, Malki and Buchi) work together, each in her own area of expertise, like the instruments of an orchestra playing a beautiful symphony.
Chaya Branfman
The entrepreneur and visionary behind the brand from day one. As CEO, she leads the growth of the business and brings it to new audiences. Chaya is a true innovator in her field who knows how to make dreams a reality.
There's nothing like working alongside my sisters; each of us complements the others in perfect harmony. Every woman who becomes a client joins a community that is a family…
Our togetherness gives you more
I started the business out of a deep desire to empower women and enable them to find their secret power to be the best version of themselves.
Today, the brand has branches in Israel and the USA. My whole team is committed to giving every client the most personal, customized service possible, from ordering the wig to caring for it long after purchase.
The wigs can also be ordered online, using our unique ordering service that makes you feel as if you are right here in the wig salon.
Each wig is custom-made to reflect your personality, facial structure, lifestyle and dreams, and the wig projects the kind of woman you want to be.
Yes, our wigs have the ability to change you inside and out.
It is important for you to know that our wigs are made from 100% natural hair and we only use the highest quality hair, carefully selected to ensure our wigs and extensions are of the highest durability and style for you.
All this contributes to highlighting and enhancing the natural beauty of the wig and making it look as real as possible.
With love, Chaya
Rivki
VP
Responsible for creating the wig from the concept stage to the finished stage. She connects every step of the wig-making process and ensures the quality control on each wig. Nothing escapes her discerning eye.
The most important thing for her is to make her client feel the professionalism, the attention to the details, along with her humanity, passion and love to make all this translate into a wig her client will be proud to wear.
I see my role as the art of connecting every step of making the wig, all the way to perfection…
Malki
Malki is the heart and soul of the business. She's the star you've probably already seen modeling the brand's many wigs. She is also the first smiling face to meet the client, and patiently explains the wig-making process.
I won't let you skip styling advice on what suits you with your wig, to create the perfect total look. What excites me most is when you tell me you feel like “a whole new person” after everything we've been through together.
Buchi
The Chief Designer
Buchi is up to date with all the world trends in hair styling and knows how to translate them into your wig. She makes sure that each client gets her own unique look that is tailored to her features and personality.
Before shaping the wig, Buchi has a conversation with you and gets to know you well.
In addition to her tremendous professional skill and mastery of her craft, she has an especially nurturing and patient nature, which every client deeply appreciates.
It's important for me to put the woman's personality into the wig because I believe that when a woman feels good about her looks she can change worlds
Visit our salon
Address: Kiryat HaMada 6, Entrance B, Jerusalem, 3rd floor (elevator)
